Walk The Talk: In Order to Become a Social Media Expert You Must be an Active Social Media User
BY ANDY CHECO
Nowadays every PR agency and PR professional is claiming to be social media experts. The reality is that you must be in it to understand it, you must be in it to master it and it takes time. Yes, there is an increasing demand from clients to be in social media, which in return means an increasing business opportunity. However, how can you claim to be an expert on something you have never experience?
My advice to PR agencies and practitioners: Read More »