Vme Kids, America’s 24-hour, Spanish-language network broadcasting educational preschool programming, is teaming up with XFINITY Latino to bring community grassroots events and family fun to the Central California Valley during Fresno’s annual Festival de Cinco de Mayo on Saturday, May 3 and Sunday, May 4, 2014, and to Visalia’s Cinco de Mayo Parade and Festival on May 3, 2014.

Festival de Cinco de Mayo – Fresno
Families visiting Fresno’s Fulton Mall from 11 a.m. until 7 p.m. can come by and make memories with famous cartoon character Lunar Jim. Among the festivities, attendees will have the chance to experience typical Latino foods, musical acts and family-friendly activities. The free festival, which celebrates Mexican heritage and promotes Latino culture, has over 65,000 attendees each year.

Cinco de Mayo Parade and Festival – Visalia
In Visalia, families can enjoy posing for some photo booth excitement during the city’s Cinco de Mayo Festival, which will be held in Garden Street Plaza on May 3, 2014 from 10:30 a.m. until 4 p.m. This year’s theme is ‘Sabor a Mexico’ or ‘Taste of Mexico’, showcasing the Mexican culture through art, entertainment, food and performance.

“Vme Kids is delighted to join XFINITY Latino in these cultural events and share with these two communities in California educational entertainment that inspires and enriches their lives. We invite Fresno and Visalia families to celebrate Cinco de Mayo with us in a safe environment that honors their heritage and rich history,” said Ralph Parkman, Vme TV’s vice-president of marketing.

Vme Kids broadcasts educational preschool programming and offers resources that encourage dual-language learning and useful life skills 24 hours a day, 7 days a week. Its educational programs provide parents and kids with positive images of Latinos, which they can identify with and aspire to be.  In the Fresno area, Vme Kids can be seen under the Multi-Latino Package of XFINITY Latino on channel 638.

About Vme Kids
Vme Kids, America’s 24-hour, Spanish-language network broadcasting educational preschool programming from Vme Media, Inc., currently reaches nearly 1 million households via cable and satellite TV. Vme Kids combines the world’s best curriculum-based children’s shows in a fun-learning environment to help equip kids with the tools they need to build a life-long love for learning.


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