V-me & The National Theatre for Children Team Up to Fight Childhood Obesity

Unique Multi-Platform Opportunity to Promote Healthy Lifestyle for Latino Children and Families

MINNEAPOLIS, MN— The National Theatre for Children (NTC) based in Minneapolis has entered into a unique agreement with V-me to present a powerful, multi-platform message of healthy eating and exercise to Hispanic kids and families. Using characters from the popular LazyTown television series that airs nationally in Spanish on V-me, NTC will tour a curriculum-based, bilingual live show – performed by professional actors – into elementary schools in major U.S. Hispanic markets, supported by a custom V-me media package.

Building on LazyTown’s empowering and entertaining message, NTC will perform a 25-minute, live in-school show that encourages healthy lifestyle choices. Read More »