Telenovelas Created to Educate Hispanic Community on Risks of Drinking & Driving

Culturally relevant telenovela episodes illustrate the serious consequences of drinking and driving

This month the Texas Department of Transportation (TxDOT) will be airing an educational campaign in a mini telenovelas series format in an effort to educate the Hispanic community about the consequences of drinking and driving. TxDOT is one of the first state agencies to tackle the dangers of drinking and driving through the telenovela format.
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