Toyota’s footprint at NCLR 2014

Toyota is celebrating its 10-year anniversary as the number one auto brand for Latinos at the annual NCLR conference. Throughout the three-day gathering of Hispanic leaders from around the country, Toyota will meet to network and learn about critical issues for the Latino community.

As part of its work with NCLR, Toyota has already donated a new car to a deserving Latino leader, featured booth appearances by professional athletes and entertainers and shared its celebrated Buckle Up for Life program with attendees.


If you’ve missed Toyota’s presence at NCLR, check out the remaining activities:

Where: Los Angeles Convention Center, West Hall A
When: Saturday, July 19 to Tuesday, July 22, 2014

Monday, July 21
9 – 10:30 a.m. 11:30 a.m. – noon 2 – 3 p.m.

  • Prius Let’s Go Places Contest – Attendees can register for a chance to win a 2014 Prius
Buckle Up for Life car seat installation demo and raffle
NASCAR driver German Quiroga autograph session
  • NCLR Latinas Brunch, West Hall B
Putting clinics with LPGA golfer Lizette Salas
LPGA Lizette Salas autograph session
Buckle Up for Life car seat installation demo and raffle
  • Empowering Today’s Latino Students for Tomorrow’s Global Economy workshop Buckle Up for Life car seat installation demo and raffle
Live acoustic performance and autograph performance by singer Ryan Beatty
  • Interviews: Javier Moreno, manager of corporate communications for Toyota Motor North America, Inc. Onsite contact: Laura Zilverberg,, 612.240.4034
About Toyota’s commitment to the Latino Community

Since 1991, Toyota has contributed more than $700 million to American nonprofit groups; and over the last year, more than forty percent of our giving has been to organizations that support minority populations, including Hispanics.

Toyota supports and partners with premier Hispanic organizations that promote the advancement of the Latino community in the United States through education and civic engagement including:

  • National Council of La Raza (NCLR)
  • National Association of Latino Elected and Appointed Officials (NALEO)
  • League of United Latin American Citizens (LULAC)
  • Congressional Hispanic Caucus Institute (CHCI)
  • Hispanic Scholarship Fund (HSF)
  • Hispanicize Event ( HISPZ)
  • Latinos in Tech Innovation & Social Media (LATISM)

Leave a Reply

Your email address will not be published. Required fields are marked *