Interactive multimedia project collects stories, videos/photos, and includes special features to commemorate the 10th anniversary of the attacks

impreMedia launched a special multimedia project by its New York-based flagship publication El Diario/La Prensa.

“Sept. 11th…the Latino experience”  —available at—  offers portraits of Hispanic victims, their families, and of survivors and responders. Along with a two-week print series, the multimedia project also examines the impact of 9/11 on Latinos.

That devastating day changed America forever. And in New York, it altered the course of an election that could have ushered in the first Hispanic mayor of New York City; it shifted the real estate landscape, which, in turn, affected Latino communities already struggling with gentrification; and it set off a chain of policies that have had far-reaching consequences for immigrants.

Woven together, the compelling testimonies and reports document the Latino experience of Sept. 11.

In this age of citizen participation in journalism, the goal of impreMedia is to partner with Hispanics in documenting the community’s experience of 9/11 and its aftermath. For this reason, the multimedia special includes interactive features that allow visitors to share their stories and feelings about Sept. 11.

To this end, El Diario has engaged in extensive community outreach to promote interaction with the site. The outreach builds on El Diario’s 98-year legacy as the “Champion of Hispanics.” It also reflects impreMedia’s commitment to expanding awareness through its national Think Digital-Piensa Digital campaign.

“Latinos are 30% of New York City’s population,” said Erica Gonzalez, Executive Editor of
El Diario/ La Prensa. “They lost loved ones, they responded at Ground Zero and today they are helping restore lower Manhattan to its former glory. We want to make sure their voices are heard on this anniversary and beyond.”

The editorial team at El Diario dedicated months to researching and reporting for the project. The resulting archive of the Latino experience of Sept. 11 has major historic value, as it features the perspectives of individuals not found elsewhere.

El Diario’s team was on the ground and worked around the clock to cover the Sept. 11 attacks—as we agonized over family and friends directly affected,” said Publisher and CEO Rossana Rosado. “With this project, we hope to show younger Latinos how the community showed great resilience in the face of such a devastating event.”

The project, titled Sept. 11th… The Latino Experience (11 de Septiembre… Nuestra Experiencia) includes:

  • Spanish and English-language content.
  • A special public service announcement about the special by Emmy-award winning actor John Leguizamo.
  • A recap of the major Latino news stories in 2001.
  • A map of NYC streets re-named for Hispanic victims.
  • Special reports in El Diario’s print edition beginning August 29th culminating with a commemorative edition of El Diario to be published on Sunday, Sept. 11th

The project also includes partnerships with other media outlets, including Spanish-language radio stations in NYC, and sharing content with WAPA-TV in Puerto Rico and WAPA-America for a one-hour cable special about 9/11.

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