The Honest Company, a leading lifestyle brand whose mission is to empower people to live a healthy life, today revealed its new social goodness platform and committed $3 million in 2015 to build healthy, safe families. The multi-faceted effort focuses on critical life stages for families, including the whole child development of children ages 0-3 and educational support to help young people pursue their dreams. The Honest Company has also created a new Medical Advisory Panel to convene thought leaders from a variety of fields, including child development, pediatrics, nutrition, environmental impact, education, child care, and public policy.
“We passionately operate a mission-driven business at The Honest Company, and we are proud to make a $3 million commitment in 2015 through the social goodness platform embedded in our business model,” said Brian Lee, Co-Founder and Chief Executive Officer of The Honest Company.
“The Honest Company commits not only to give children their healthiest start in life by investing in programs and partnerships that build a strong support network for today’s busy parents, but also to support young people by providing education, skill-training, and career-readiness as they go out into the world to pursue dreams of their own,” said Christopher Gavigan, Co-Founder and Chief Product Officer of The Honest Company. “We are indebted to our valued partners in this effort, including the generous members of our new Medical Advisory Panel, and we know that together, we can affect real and measurable change in people’s everyday lives.”
“Ensuring a healthy start in life is one of the most important things we can do for our kids,” said Ryan Shadrick Wilson, Chief Strategy Officer at the Partnership for a Healthier America (PHA). “We applaud the Honest Company for joining the effort to make a meaningful difference in the health of our nation’s youth.”
“Since its inception, The Honest Company has dedicated immense time and resources to social issues,” said Curt Ellis, Co-Founder and CEO of the child health organization, FoodCorps. “They recognize the critical role that the private sector plays in creating real social change, and I believe this new long-term vision for their social goodness platform holds great promise of using business as a force for good. I am thrilled to work with them on this effort.”
Programmatic components of The Honest Company’s new Social Goodness platform currently include:
- Honest Medical Advisory Panel: The panel of doctors and thought leaders will help the Company best leverage its educational platform and customer base to influence social change, while fostering network-building and dialogue that will strengthen the child care field as a whole. New members include: Yvette Sanchez Fuentes, President, National Alliance for Hispanic Families and former Presidential Appointee, Director, Office of Head Start; Dr. Alan Greene, author of Raising Baby Green and founder of DrGreene.com; Dr. Adrienne Ettinger, Assistant Professor of Epidemiology at Yale School of Public Health Center for Perinatal, Pediatric, and Environmental Epidemiology; Dr. Asa Bradman, Associate Director for Exposure Assessment of the Center for Environmental Research and Children’s Health at UC Berkeley School of Public Health; and Dr. Philip Fisher, Senior Fellow at the Harvard Center on the Developing Child.
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