Telemundo Puerto Rico / WKAQ announced today that Lourdes Dávila has been named Vice President of Sales. Dávila will be responsible for developing and implementing all local, national and digital sales strategies in Puerto Rico for WKAQ.

“With nearly three decades of experience working in television advertising, I have no doubt in my mind that Lourdes will help our sales team maximize the variety of advertising opportunities that exist through Telemundo Puerto Rico and our digital platforms,” said José Cancela, President and General Manager, Telemundo Puerto Rico. “I look forward to seeing our station serve as a conduit for local advertisers and achieve new levels of success.”

Before being named Vice President of Sales for Telemundo Puerto Rico, Dávila worked as Local Sales Manager from 2008 to 2014. She began her career in television advertising in 1987 at WKAQ working in different roles of increasing responsibility.