News Trending

  • ( 2 weeks ago ) Small Business Services For Latino Entrepreneurs by Daniel Ahart
  • ( 3 weeks ago ) Free eBook on Workers Compensation by Georgia Injury Advocates
  • ( 3 weeks ago ) Still Need 2022 Health Coverage?
  • ( 5 months ago ) Family Announces Memorial Services, GoFundMe for Hispanic PR Industry Veteran Joe Ramirez
  • ( 7 months ago ) Embracing our Latino Heritage and Identity with Influential Latin Music Artists #ALEGRIAYBOMBAEEH
  • ( 8 months ago ) Latinx Newswire Launches ‘Celebrate Hispanic Greatness’ Campaign to Honor Hispanic Icons and Pioneers Who Continue to Inspire the World
  • ( 8 months ago ) RockOrange hires Christina Caballero as Public Relations Vice President and Maria Corredor Ospina as Strategy & Business Development Vice President
  • ( 8 months ago ) Sandoval Law Firm Shares the Hispanic Heritage Month Calendar in Texas
  • ( 8 months ago ) Debt.com Celebrates the Hispanic Heritage Month with Various Activities, including a Scholarship
  • ( 8 months ago ) The New York Latino Film Festival Returns September 14 – 19 With 20th Anniversary Celebration of ‘Raising Victor Vargas’
  • ( 8 months ago ) Georgia Has a Sizeable Immigrant Community, Much of Which Hails from Mexico
  • ( 8 months ago ) Daniel Ahart Tax Service Shares the Hispanic Heritage Month Calendar

Hispanic PR BlogHispanic PR Blog

Your Complete Source for Hispanic Public Relations & Social Media Insights

  • Home
  • News
  • Hispanic Heritage Month
  • About Us
  • Contact Us
  1. Diversity News
  2. TargetSpot expands Latino reach by partnering with Hispanic media companies
Laurita

23 Nov, 2014 0 Diversity News / Hispanic Culture News / Hispanic Market Facts/Research / Hispanic PR / Hispanic Social Media Insights / Hispanic/Multicultural PR Briefs / Multicultural Media News 0 Hispanic / Hispanic Advertising / Hispanic culture / Hispanic entertainment / Hispanic Market / Hispanic Marketing / Hispanic Media / Hispanic PR / Hispanic Public Relations / Hispanic social media / Hispanics / latino / Latino market / Latino Marketing / Latino Media / Latino PR / Latino Public Relations / latinos / multicultural marketing / Nielsen / TargetSpot

  • tweet
TargetSpot expands Latino reach by partnering with Hispanic media companies
  • Share via Facebook 
  • Share via Google 
  • Share via Twitter 
  • Share via Email
  • Share via Reddit 
  • Share via Tumblr

 

targetspot

TargetSpot official logo (www.targetspot.com).

 

TargetSpot, a digital audio advertising platform, is extending its reach with Hispanic audiences by expanding its partnerships with leading Hispanic media companies, such as SBS (Spanish Broadcasting System). The expanded partnerships give TargetSpot one of the largest footprints among Hispanics in digital audio and enable its advertising partners to reach millions of additional Hispanic listeners across multiple devices.

Hispanic purchasing power is expected to reach $1.5 trillion dollars in 2015, a 50 percent growth from 2010 and music is central to reaching this audience. Hispanics spend over 20 hours a week listening to music and 97 percent say they listen to music at least once a week according to Nielsen. Advertisers, not wanting to be left behind, have grown their spending by 8 percent to over $8 billion on Hispanic media in 2013 in an effort to reach this valuable and growing audience. By contrast general market ad spending grew less than 1% during the same period.

“The Hispanic consumer is young and connected, and music is central to their lifestyle and culture. Brands can’t afford to play catch up because this audience is too savvy and typically ahead of the general market in terms of media trends. That’s why we’re continuing to strengthen our partnerships with the leading Hispanic media groups to make sure we can help brands keep up with this fast moving audience,” said Mitch Klein, co-CEO of TargetSpot.

  • Share via Facebook 
  • Share via Google 
  • Share via Twitter 
  • Share via Email
  • Share via Reddit 
  • Share via Tumblr

You may also like...

Hispanic CSR PR, Hispanic Market Facts/Research

15 Sep, 2010 2 Hispanic PR Blog 0

Social Responsibility Weighs Higher in Purchase Decisions for Hispanics and African Americans

Hispanic Social Media Insights

1 Jun, 2011 0 Hispanic PR Blog 0

NEW REPORT: Twitter Update 2011

Hispanic Organizations News

5 Mar, 2010 0 Hispanic PR Blog 0

Theresa Solano Named President/CEO of the Latina Chamber of Denver

Hispanic Excellence, Hispanicize 2013, Hispanicize 2014

5 Sep, 2014 0 Hispanic PR Blog 0

República Selected as Agency of Record for Hispanicize 2015

Hispanic Market Facts/Research, Multicultural Media News

14 Sep, 2009 0 Angela Sustaita-Ruiz 0

Hispanic TV households outpace average

Hispanic Spokesperson Tracker

17 Jan, 2012 0 Hispanic PR Blog 0

Sofia Vergara & Ellen Skit for CoverGirl — Big Belly Laughs! [VIDEO]

HISPANIC HERITAGE MONTH

take-the-quiz-1-300x300

Search

Noticias Newswire

3 Tips to Maintain Brain Health


¿Cómo trabajan los investigadores y los fabricantes de autos para ayudar a proteger a los peatones con una innovadora alianza ?


Bona Launches Sustainable, Pet Cleaning System for Everyday Use


View More

© 2021 Copyright NGL Collective.
Hispanic PR Blog is owned and operated by NGL Collective.

Recent Posts

  • Small Business Services For Latino Entrepreneurs by Daniel Ahart 05/05/2022
  • Free eBook on Workers Compensation by Georgia Injury Advocates 04/26/2022
  • Still Need 2022 Health Coverage? 04/26/2022

NGL Collective Websites

  • NGL Collective
  • Hispanic Kitchen
  • Latina Moms
  • Hispanicize Event
  • EOP Comedy Show

Copyright 2021

Celebrate Hispanic Greatness

×