Innovative AI-driven study shows that Latinos are the only ethnic group that is underrepresented in relation to our population percentage Despite a 2020 spike in Hispanic actors portrayed in TV…
A whopping 70% of U.S. Latina influencers reported Instagram as their primary social media platform and source of influencer income, according to a new study. While Latina influencers expect Tik…
Hispanic entrepreneurs hold a confident business outlook for 2019, with the majority anticipating increased revenue, growth and expansion, according to the third annual Bank of America Hispanic Small Business Owner Spotlight.…
Past research has indicated that Latino families, particularly Mexican-origin families, tend to be more family oriented and place a significant emphasis on family time. New research from the University…
Dr. Sindy Chapa, the Director of The Center for Hispanic Marketing Communication at Florida State University (FSU), was awarded the Top Paper Award at the 2016 Association of Marketing Theory and…
