Right Guard Signs Extended Deal With NBA
Right Guard is boosting its Hispanic-market efforts and celebrating its 50th anniversary as part of its new sponsorship deal with the National Basketball Association. The Henkel-owned brand will be both…
Hispanic Blog Profile: Alex Frias of Noche Latina
This week’s Hispanic PR Blog interview is with Hispanic Blogger Alex Frias, who provides a destination for the bi-cultural Latino as well as those non-Latinos who enjoy the Latin lifestyle…