Multicultural Advertising

  [caption id="attachment_24069" align="alignnone" width="120"] Grupo Gallegos logo (MarketWired).[/caption]   Grupo Gallegos was recognized as the Best Independent U.S. Hispanic Agency at the 2014 El Ojo de Iberoamérica festival of…

  [caption id="attachment_23263" align="alignnone" width="300"] ADCOLOR Facebook page (www.facebook.com/adcolor)[/caption]   In a night that celebrated the achievements of those working to champion diversity in the advertising, marketing, PR, media and…

Greg Knipp, CEO of leading Multicultural advertising agency Dieste Inc., today announced the return of Tony Dieste to the agency team. The co-founder of Dieste will serve as Chairman and…

When Millward Brown tested 30 targeted TV commercials before an audience of African-American consumers in 2010, we found that 90% of the ads that featured black casting and cultural elements…