Tag: Latino market

By Maria Amor   As a PR practitioner, I often sit alongside brand marketers in planning meetings where they discuss their Hispanic marketing plans and target audience. The group is…

In New York, digital marketing and publicity agency Gloob Marketing has launched a new division based around a social media influencer network called Gloob Motivo, to reach Hispanic consumers. Gloob…

  Wasserman, a culture-centric agency for talent, brands and properties, and Navigate Research, an industry leader in measuring and evaluating marketing investments, have announced the availability of their second syndicated study,…

  Sandra Alfaro, Managing Director of Wing, Grey’s leading full-service agency focused on Hispanic consumers, today announced that Jose “Pepe” Aguilar has joined Wing as Chief Creative Officer. Sandra Alfaro…

Univision Communications Inc.  and Mediacom Communications announced the renewal of their multi-year distribution agreement. Under the agreement, Mediacom customers will not only continue to receive Univision’s and UniMás’ top-rated broadcast…