Latino Advertising Campaign

  What do the Spanish words “arrullo,” “sobremesa” and “estrenar” have in common? They all have a starring role in #SinTraducción, Target’s new Hispanic campaign that features words with no English equivalent. A first-of-its-kind for Target, #SinTraducción…

  [caption id="attachment_24069" align="alignnone" width="120"] Grupo Gallegos logo (MarketWired).[/caption]   Grupo Gallegos was recognized as the Best Independent U.S. Hispanic Agency at the 2014 El Ojo de Iberoamérica festival of…

  [caption id="attachment_22921" align="alignnone" width="194"] IRI (www.iriworldwide.com)[/caption]   By 2015, the U.S. Hispanic market's purchasing power will total $1.3 trillion. To help CPG marketers connect with this diverse, rapidly expanding…

MAYA Advertising and Communications (MAYA) is bringing a little bit of Hollywood to Pepco's new energy conservation television campaign with an innovative animation approach this summer. For the past 18…