demographic

By Maria Amor   As a PR practitioner, I often sit alongside brand marketers in planning meetings where they discuss their Hispanic marketing plans and target audience. The group is…

    Gravity4, the world's first high-frequency marketing cloud, announced the start of its operations in the U.S. Hispanic market. This global software-advertising company, headquartered in Silicon Valley, is making its…

  As Nevada, a state with a substantial Latino population, holds its presidential caucuses for Democrats on Feb. 20 and Republicans on Feb. 23, Latino registered voters nationwide are strongly…

  Discovery U.S. Hispanic, a division of Discovery Communications, yesterday announced 2015 audience figures, reporting the highest-rated year for its portfolio of networks for the second consecutive year. According to…

By Jorge A. Plasencia   Decades back, diversity and inclusion were largely seen as social initiatives mandated through the federal government and embraced by only a handful of blue-chip companies.…