campaign

Unilever U.S. celebrates Latino self-expression with new campaign: #100PorCientoTu

Unilever’s U.S. Personal Care brands are celebrating the diversity and style of U.S. Hispanics with their new #100PorCientoTu campaign that promotes self-expression and individuality. “Latinos are trendsetters, whose personal style…

LA marketing firm named finalist for North American Excellence Awards in Launch category

Marketing Maven, a bicoastal integrated marketing agency, announced that its launch campaign for client Woof Washer 360 was recognized as a finalist for a 2015 North American Excellence Award on…

Flash Point Hispanic campaign for Ford doubles opt-ins, triples in-market response rate

The Spanish-language Ford Somos Familia campaign (“We Are Family”) launched on Facebook in November 2015, promoting three Ford models—the Focus, Fusion and Transit Connect Wagon. “This prospect can be reluctant…

MPRM Communications to launch ¡HOLA! MPRM with Inma Carbajal-Fogel

  MPRM Communications, a company serving the multi-screen world of entertainment with a creative blend of advanced communication techniques, today announced that it has hired Inma Carbajal-Fogel to head its…