Sensis adds two directors to executive team

Polly Beale named creative director; Joe Hyde is director of technology

Sensis, a cross-cultural advertising agency with digital at its core, added two new directors to its executive team. Polly Beale joins the agency as creative director while Joe Hyde is the new director of technology.

“Polly and Joe bring decades of experience and talent to Sensis, adding a new level of skill to the agency,” President José Villa said. “Polly’s leadership will be invaluable to our core creative team and Joe’s knowledge of continually evolving technology platforms will keep us at the forefront of our industry.”

Polly, a native of England, joins Sensis with more than two decades as an art and creative director. Her previous agencies include British design collective Tomato, Berlin-based MediaConsulta, European agency/production company Traffic, Times Media of London, and Digitas of London.

Joe is a retired Air Force bomber pilot and flight instructor. The Texas native has founded several tech businesses including the first Internet service provider in Del Rio, Texas. He is an expert developer in PHP, MYSQL, LAMP Mercury, l, to name a few, as well as an active and long-time member of the Drupal development community