MIAMI, FL – The Association of Hispanic Advertising Agencies (AHAA), the Hispanic PR Blog and PR Newswire are joining to present a sweeping, granular look at “Best PR Practices in Hispanic Social Networking” during a three-hour roundtable in Miami Sept. 17 that is part of AHAA’s semi-annual conference.

With the move toward integration within our industry and recognizing the growing importance of the PR discipline, AHAA is also taking a leadership role and inviting PR agencies to become members of AHAA.  AHAA is developing new programs and initiatives to benefit Hispanic-specialized public relations and marketing communications firms.  We’re kicking things off right here in Miami – a vibrant hub of Hispanic PR activity – and we want you to be there.

Please join us for the first Hispanic PR industry leaders’ roundtable and networking event examining Best PR Practices in Hispanic Social Networking presented by AHAA, the Hispanic PR Blog and PR Newswire.

WHAT: Hispanic PR industry leaders’ roundtable and networking event examining Best PR Practices in Hispanic Social Networking

WHEN:           Thursday September 17th from 9 a.m. to noon

Complimentary lunch and networking until 2 p.m.

Stay for the entire event and lunch or just the roundtable discussion, which ends at noon.

WHERE: Hyatt Regency Miami
400 S.E. 2nd Avenue
Miami, FL 33131
Phone: 305.358.1234

COST:            FREE

This event is part of the AHAA Creative and Account Planning Conference.  Any PR agency interested in attending the entire AHAA Conference may register for a special introductory price of $300 per person.  View the conference agenda and register online at www.ahaa.org.

TOPICS EXPLORED:

  • What are the top trends in Hispanic social networking marketing
  • What are the most important tools and web sites Hispanics are turning to for Hispanic social networking campaigns
  • What brands and industries are successfully modeling how to conduct Hispanic social networking campaigns
  • How does Hispanic social networking differ from general market social networking
  • What are the tops Dos and Don’ts for Hispanic social networking

What are the top quantitative and qualitative tools for measuring Hispanic social networking success

Moderator:
Manny Ruiz, President of Multicultural Markets for PR Newswire and Co-Publisher of The Hispanic PR Blog

Panelists:

Natalie Boden, President, BodenPR
Esther Novak, CEO, VanguardComm
Jorge Ortega, President, The Jeffrey Group

AHAA wants to be a resource for Hispanic-specialized public relations agencies.  How can AHAA benefit you?  What does our industry need that AHAA can provide?  What would make you join AHAA?  We need to hear from you at this event.

Following the panel presentation we’ll discuss this and more.  AHAA leaders are committed to support the growing synergy between advertising and public relations and you are vital to the process.

R.S.V.P. Elinor Kinnier, AHAA Communications, ekinnier@cmgresults.com, 703-610-0204