RockOrange, the Miami-based creative and strategic communications agency, announced the addition of two professionals to its leadership team: Christina Caballero, as Vice President of Public Relations, and María Corridor Ospina, as Vice President of Strategy and Business Development. The integration of these renowned communications and public relations professionals will add to the cutting-edge vision that identifies the company, offering innovative ideas that will reinforce the services it provides to clients
“Christina and Maria’s appointment as Vice Presidents represents our agency’s commitment to attracting top-tier talent to develop and execute the best possible communications strategies for our clients. RockOrange is growing, and with these two communications industry experts, we will be able to implement high-impact strategies. I am convinced that their leadership will take our team to the next level,” emphasized David Naranjo, Principal and Co-Founder at RockOrange.
Christina Caballero, Vice President, Public Relations
RockOrange is excited to welcome Christina Caballero as the new Public Relations Vice President. In this role, she is responsible for overseeing the external public relations team and the execution of public relations programs for all of the agency’s clients, including JetBlue Airways, Spotify, Dunkin’, Fresh del Monte, to name a few. Caballero also leads the overall positioning strategy of public relations to successfully meet the clients’ goals and business objectives.
Caballero is a seasoned communicator who brings over 20 years of international public relations and corporate communications experience across consumer brands, technology and travel sectors including Apple and Royal Caribbean where she launched several products and services for both brands in the US and Latin America. Passionate and results-driven, she has been recognized for successfully collaborating with cross-functional teams, providing guidance and counsel to senior executives and motivating teams to create innovative programs that achieve superior press results and brand recognition.
After hours, she enjoys photography, cooking fun recipes and is a certified scuba diver. She loves all things tech, listening to music and planning her next adventure with her husband and two sons. Christina Caballero on LinkedIn
Maria Corredor Ospina, Vice President, Strategy & Business Development
As Vice President of Strategy & Business Development, Maria Corredor Ospina works closely with RockOrange’s partners Miguel Piedra and David Naranjo in developing a vision and direction for the agency’s continued growth. Corredor Ospina also leads the strategic planning and implementation of programs for all of the agency’s client partners.
An accomplished communications executive, Corredor Ospina offers nearly 20 years of expert counsel in strategic development and implementation of global communications and marketing strategies in the US and Latin America for major corporate and consumer brands including, LÓréal, W Hotels, Maersk, Telemundo, among others. With extensive agency experience, Corredor Ospina brings her passion and strategic leadership insights to help further RockOrange´s mission of delivering powerful communications programs.
For fun, she likes to travel and cook with her husband and two-year-old son, as well as run and do yoga on the beach with her dachshund puppy. Maria Corredor Ospina on LinkedIn
RockOrange is an award-winning integrated marketing and communications agency serving up Fresh Solid Ideas with global reach since 2012. Never checklist thinkers, our band of RockStars are driven by creative curiosity and strategic insights that deliver powerful personal connections. With expertise across businesses and around the globe, we use our proprietary FRESH Approach ® – a holistic set of guiding principles, to go deeper and deliver solid solutions for our partners that evoke emotion, set trends, and make an impact in the communities they serve. Get in touch: www.rockorange.com; Stay in touch: @teamrockorange
Source: Agility PR
Photo Sources: LinkedIn