South Florida professionals leading major PR programs in the fast-growing Latin American markets will share their insights to successfully carry out campaigns in this richly diverse region, ripe with growth opportunities. From developing your CQ (Cultural Quotient) to understanding the mix between traditional and new media in the region, these PR gurus will share everything they know and more to help you gain insights and approach the markets intelligently.
Guest panelists include:
Sabrina Rios, VP, Porter Novelli
Carla Conde, VP Corporate Communications, Discovery Networks Latin America/US Hispanic
Erich de la Fuente, CEO, EDF Communications
Miguel Oliva, VP Public Relations and Public Affairs, HBO Latin America Group
Moderated by Annabel Beyra, APR, Fusion Communications, Inc.
Thursday, May 30, 2013
12:00 PM to 2:00 PM
Lunch will be provided. Networking from Noon to 12:30 p.m.
Directions: Complimentary parking in front of Discovery building. Please proceed to reception desk upon arrival.