PRSA Diversity Committee Offers Free Webinar Today for Black History Month
Join the PRSA Diversity Committee today in celebrating Black History Month with a free webinar that focuses on the African American market. “The Remix: Valuable Insights to the African American Consumer That Will Increase Your Brand Connection and Expand Your Market Share” will help you:
- Gain a fresh perspective on the African American consumer.
- Learn what African Americans spend money on.
- Learn why being relevant matters when making a connection.
- Gain insights on who the trendsetters in this community are.
The webinar will be presented by Kimberley Thompson, senior program manager, global diversity, Starbucks Coffee Company, today, Feb. 24 at 3 p.m. EST. Register here.