PR Newswire is hosting a free webinar on Wednesday, April 28 at 1 p.m. ET.

According to the Nielsen Company, February 2010 showed a 10.5% increase in the number of unique visitors viewing online videos when compared to 2009 figures. In addition, a 2009 Scarborough Research study, “The Power of the Hispanic Consumer Online,” indicates that Hispanic Internet users are 21% more likely to download digital content than the average adult online. Given these trends it is clear that innovative online strategies will help foster interactions between your brand and Hispanic consumers.

An expert panel will discuss how brands are successfully utilizing online video to engage Hispanic audiences.

The topics that will be tackled include:

* Reach Hispanic audiences through the use of online video and multimedia distribution

* Enhance your social media efforts by incorporating online video into your communications strategy

* Create and distribute share-worthy videos

Moderator:

Cristy Clavijo-Kish, Senior Vice President, Multicultural Markets, PR Newswire

Panelists:

Manny Santos, Director, MultiVu Latino, a PR Newswire company

Deborah Charnes, VP, Director of Public Relations, Bromley Communications

Carlos Penzini-Granier, Director, Strategy and Business Development, MTV Networks

To register go to http://www.prnewswire.com/knowledge-center/upcoming-events-webinars/Hispanics-Beyond-Broadband-Leveraging-Video-and-Web-20-to-Facilitate-Online-Conversations.html

3 thoughts on “PR Newswire hosting upcoming Webinar titled ‘Hispanics Beyond Broadband – Leveraging video and Web 2.0 to facilitate online conversations’”
  1. The webinar sounds good. However, the link is posted here to register doesn’t work. It takes you to a “page not found” message. Could you please post the direct link?
    Thanks,
    Blanca

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