Welcome to Ogilvy’s Cross Cultural Marketing Conference
Industry Insiders, Influencers, and Thought & Brand Leaders, Join Together for One Day to Explore and Share Insights About the Cross Cultural Marketplace
OgilvyCULTURE, Ogilvy & Mather’s strategic services practice focused on creating cross cultural advertising and marketing for “the New General Market,” today debuts its inaugural Cross Cultural Marketing Conference. OgilvyCULTURE, clients and partners held the day-long event to better understand the importance of this new marketplace.
The conference will have panel and roundtable discussions, featuring speakers from Ogilvy’s management, including Miles Young, John Seifert, and OgilvyCULTURE’s Jeffrey Bowman, as well as industry leaders and influencers, such as Univision, BET.com, Google, Nielsen, CNN, Turner, Vibe Lifestyle Network, CAA, Gay Ad Network and Black Enterprise. There will be a variety of topics open for discussion, all focusing on the “new general market,” representing Hispanic, Black, Asian and LGBT audiences. Updates from the conference will be posted on the event’s twitter feed at #ogilvyculture. Read More »