Latin2Latin’s Nilda Velez Selected as Featured Panelist at HLBSA Conference
On November 11th, The Hispanic and Latino Business Students Association (HLBSA) at the university of Michigan, Ross School of Business kicks off their 3rd annual conference entitled “Business Beyond Borders”. The conference serves to bring business leaders to Ross to share their knowledge and perspective about Latin and Hispanic related issues with current students, the overall University of Michigan community and Alumni.
This year, Luiz Fernando Edmond, CEO of Anheuser-Busch and Alejandro Valenzuela del Rio, CEO of Banorte of Mexico serve as keynote speakers. The consumer panel on November 12th is entitled “The American Familia; Marketing to Latinos in the U.S.”. It will be moderated by Christie Nordheim, an Associate Professor of Marketing at Ross and it’s Director of The Marketing Center of Excellence for Executive Education. Featured panelists include Luisa Fairborne, Ad Sales Director for MTVTres, Eduardo Correia, Director Retail Marketing, InComm, Dave Rodriguez, Multicultural Marketing Manager, Ford Motor Company and Nilda Velez of Latin2Latin Marketing + Communications. Read More »