New Hispanic PR & Social Media Marketing Conference web site and Twitter page launched

In preparation for the Hispanic PR & Social Media Marketing Conference, May 10-12 in Dallas, organizers have teamed with digital agency sponsors Sensis and The Zocalo Group to launch a newly revamped conference web site and Twitter page.

Conference digital marketing agency sponsor Sensis gave the conference web site a revamped look that is now available at  Sensis President Jose Villa is co-presenting a session with UnitedHealthcare Vice President of Latino Health Solutions Russell Bennett titled “RX for Spanish-language Web sites: A Case Study on How UnitedHealthcare is leveraging its new Spanish-language Web site as a powerful social media tool.”

The Zocalo Group, Omnicom’s premier word of mouth and social media marketing firm, is the conference’s official Twitter partner.  The Zocalo Group will be leading Twitter conversations through the conference’s hashtag #HPRConf.  Non attendees will be able to stay abreast of speakers, topics and Tweetups surrounding the event by visiting the newly designed @HispanicPR. Read More »