The 2012 NCLR ALMA Awards®  airs on Friday, September 21st on NBC at 8PM.  In addition to co-hostsEva Longoria and George Lopez, this year’s ALMA Awards features Hollywood’s top talent including Jake GylenhaalChristina Aguilera,Tyler PoseyEdgar Ramirez, and the Devious Maids.  The NCLR ALMA Awards® also took the time to recognize their sponsors and community leaders.   One of those receiving an honorary ALMA award was Latin Heat Media’s President/CEO Bel Hernandez Castillo in commemoration of the 20th anniversary of the founding of the entertainment trade Latin Heat.

The ALMA’s this year also provided a backdrop for another celebration for Latin Heat which is producing the first and only English Language TV talk show, ¡HOLA L.A.!  with a Latina POV. Hernandez Castillo would be walking down the Red Carpet as a co-host of¡HOLA L.A.! along with the other co-hosts, Dyana Ortell (Curb Your Enthusiasm), actress Kikey Castillo and Emmy Award winning journalist Naibe Reynoso-Hodsden.

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