Mobile Content Services Growing Fast in Latin America, says new report from Frost & Sullivan
The mobile content market, distributed by mobile operators, reached around $2.4 billion USD in Latin America in 2009 and has about 63 million users across the region, according to a report by Frost & Sullivan. Mexico and Brazil present the largest portion of mobile content users, with 38% and 31%, respectively, from the total market.
The total mobile services market in Latin America is nearing saturation in terms of number of subscribers. In Brazil, Colombia, and Mexico, the mobile penetration rates were 92.2, 84.3, and 77.2 percent, respectively.