Lynda Lopez, news anchor, reporter and television producer, will discuss the role that Hispanic television can play in showing the human face of immigration and other issues facing Latinos. Ms. Lopez will be joined by Paul Cuadros, the journalist-turned-soccer coach and the inspiration for NUVOtv’s soccer-themed documentary series, “Los Jets” at the 12th Annual Hispanic Television Summit on Thursday, October 2, 2014 at the Marriott Marquis in New York City. This annual event is recognized as the signature conference for those in the business of television for Hispanic viewers and is presented by television business publications Broadcasting & Cable and Multichannel News.
The Hispanic Television Summit attracts over 500 top executives in television distribution, programming, production, advertising, brand marketing, research, technology and finance from the U.S., Latin America and Europe
The six-part documentary series, Los Jets, is executive produced by Ms. Lopez with her sister, Jennifer Lopez under the Nuyorican Productions banner and executive produced and directed by Mark Landsman. It features the true story of a top-ranked North Carolina boy’s high school soccer team, the Jordan Matthews Jets. The players are all sons of Latino immigrants who came to the region in search of a better life for their families. Several of these boys are undocumented and nearly all come from families where one or more members has a compromised immigration status.
Investigative reporter Paul Cuadros traveled to Siler City, as a journalist and stayed to become a soccer coach. Having seen the growing Latino population in the Southern city, Cuadros fought to create a soccer team at the local high school. Together with Cuadros, the players are determined to rise above all obstacles in their pursuit of winning the state championship. The series aired this summer on NUVOtv and episodes are currently available on digital platforms. NUVOtv will air the entire LOS JETS series back-to-back on Wednesday, September 17th at 8 PM/ET as part of Hispanic Heritage month programming.
“This session reveals how Hispanic Television is changing, and re-defining itself. It demonstrates that Hispanic Television is able to make an impact on our American society by delivering a message of importance to the general market as well as to Hispanic viewers,” said Louis Hillelson, Vice President and Group Publisher of Broadcasting & Cable and Multichannel News. “It is also consistent with our sports focus at this year’s Summit that Los Jets happens to be about a team of determined athletes.”
The Hispanic Television Summit is produced by The Schramm Marketing Group, which is based in New York City.
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