LNC logoPosition Reports to: CEO/President & VP/General Manager

Principal Responsibilities:
The Director of Public Relations’ key responsibilities include:

  • Contributes to the strategic direction and insights, through public relations and publicity efforts, through press releases, press conferences and feature stories, technical articles or position papers
  • Provides thought leadership and unique perspectives to client communications to position the agency as a leader in the public relations arena
  • Manages relationships with various media outlets in order to be able to facilitate advantageous communications for all agency clients
  • Develops account team relationships to foster effective communication strategies based upon consumer insights, client objectives and competitive landscape
  • Coordinates approval and oversight for all public relations plans, creative work, media plans and estimates at appropriate stages prior to client presentation
  • Directs and manages all publicity stories to be distributed by the agency
  • Maintains contact with key media representatives responsible for publicity
  • Supervises the PR Account Supervisor(s), PR Account Executive(s) and PR Account Coordinator(s)
  • Identifies and controls client problems such as client/agency relations, budge over-expenditures, etc.
  • Responsible for developing PR department plans and supervising development/execution of client plans
  • Oversees execution of approved programs
  • In conjunction with direct reports and account teams, identifies and controls client problems such as client/agency relations, budget over-expenditures, etcSeeks to identify and anticipate new business opportunities from existing clients
  • Solicits new business and maintains new business presentations
  • Provides overview of departmental activities, client plans and future developments

Education & Skills:

  • Fluent in English & Proficient/Fluent Spanish (both verbal and written)
  • Minimum Bachelors Degree in Business Administration, Communications, Advertising or Marketing or equitable work experience (Ideally post-grad in Marketing or Business)
  • 10+ years of advertising agency experience, including supervising a public relations team in an agency environment
  • 5+ years of successful Public Relations business development experience, preferably in a team setting
  • Solid analytical and organizational skills
  • Robust interpersonal skillSelf starter, self motivated leader but also team player
  • Knowledge of Microsoft products such as Outlook, Word, Excel and PowerPoint

Please send resumes and inquiries to: dinorah@lopeznegrete.com (Recruiting Director). Relocation assistance provided for right candidate.

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