8.1 Million US Hispanics Using Twitter?
This article comes courtesy of Eric Diaz, DK Web Consulting, and was originally posted at SocialMediaSpanish.com.
A few months back we provided an outlook of how many US Latinos or Hispanics can be found on Facebook.
Today we announce the very appropriate sequel which discusses the number of total US Hispanics on Twitter. This is key information for brands looking to launch a Twitter account targeting US Latinos as it provides an estimate of how large the followership of your brand’s Twitter profile could potentially be.
Further, this article contains insight into which language should be used for the voice of the Twitter profile. Choosing to use English, Spanish or a combination of the two (Spanglish) on the Twitter account is a very real question that all brands need to decide upon as they look to target the Hispanic market.
Without further ado, lets review the numbers...