The Hispanic Social Media Insights Webinars series continues October 13 (1 to 2 p.m. ET) with a free national webinar titled “Meet the Mamis: A Roundtable with the Nation’s Leading ‘Mami Bloggers’.”

Co-sponsored by PR Newswire and Discovery Familia, the only U.S. Spanish language network dedicated to the Hispanic mom and what’s important to her (her kids, her home and her time), the national webinar series was created by the Hispanic PR Blog in partnership with Hispanic Public Relations Association (HPRA) and the Word of Mouth Marketing Association (WOMMA).

Confirmed speakers for the webinar are:

Manny Ruiz, publisher of the Hispanic PR Blog and of parenting site PapiBlogger, will moderate the webinar. To register for this webinar go to

The results of the national Latino Bloggers Compensation Survey will be released and discussed in-depth during the webinar. Among the other hot topics that will be discussed are:

– What are some current best practices marketers are using to work with Hispanic parenting bloggers?

– What are the Dos and Don’ts of working with Mami Bloggers?

– What brands and organizations are taking a leading role in working with the Latino parenting bloggers?

– How does working with Latina mom bloggers differ from working with non-Latina mom bloggers?

Other free upcoming webinars this Fall include:

The Hispanic Social Media Insights Webinars series will feature an all-star line up of industry speakers and are specifically geared to brand managers at corporations, government and non-profit agencies.

The webinars are complemented by the official 2010-2011 U.S. Hispanic Social Media Guide, the ultimate “How To” guide for Hispanic social media marketers released earlier this summer. The attractive, 56-page guide was produced by the Hispanic PR Blog in partnership with HPRA and WOMMA. To get a copy of the guide go to The Hispanic social media and PR industry’s premier Facebook Fan is available at, the premier Facebook page for PR and social media pros focused on Hispanic marketing.

About Discovery Familia

Discovery Familia is the only Spanish language network completely dedicated to the Hispanic mom and what’s important to her: her kids, her home and her time. With insightful programming targeted to children aged 2-6, the network’s daily Discovery Kids block provides a safe, entertaining and curriculum-based co-viewing experience that helps preschoolers get ready for the real world. Each night, Discovery Familia is programmed for mom, spanning relevant topics from cooking and home improvement, to parenting and relationships, to beauty and health. With trusted content, entertaining programs and unmatched quality, Discovery Familia is everything she needs to escape—without ever leaving home. Discovery Familia is part of Discovery Communications (NASDAQ: DISCA, DISCB, DISCK), the world’s number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 180 countries

About the Hispanic Public Relations Association (HPRA)

HPRA was founded in 1984 as a non-profit organization to establish a network of Hispanics employed in the public relations profession. HPRA has more than 250 members representing public relations, marketing and advertising professionals from agencies, government, non-profit and corporate companies. HPRA is dedicated to the advancement of Hispanic professionals and provides educational seminars and workshops throughout the year. The organization has awarded more than $220,000 in scholarships to Latino students pursuing a career in communications during the last 25 years. HPRA strives to be a resource for communications professionals and for those seeking insights into the Hispanic market.

About the Word of Mouth Marketing Association (WOMMA)

WOMMA,, is the leading trade association in the marketing and advertising industries that focuses on word of mouth, consumer-generated, social media platforms and marketing techniques that include buzz, viral, community, and influencer marketing, as well as brand blogging. The organization is committed to developing and maintaining appropriate ethical standards for marketers, identifying meaningful measurement standards and defining “best practices” for the industry.

About the Hispanic PR Blog

Founded by multicultural public relations and social media marketing pros Manny Ruiz, former CEO of Hispanic PR Wire, and Angela Sustaita-Ruiz of Hispanic Media Trainers, LLC, the Hispanic PR Blog is the Hispanic market industry’s top source for news and views focused on Hispanic social media and PR marketing. The blog and its accompanying daily newsletter, Hispanicize, feature columns, stories, white papers, job postings, calendar events and more. Hispanic Media Trainers, LLC, is the parent company of the annual Hispanic PR & Social Media Conference and creative parenting bilingual blog, You can follow the Hispanic PR Blog on its Facebook Fan Page at or on Twitter @HispanicPR.

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