The Hispanic Public Relations Association (HPRA) voted to elect Andy Checo, Director, Publicity & Community Affairs at MundoFox, president of the 2015 National Board of Directors. Checo had been serving as president-elect of HPRA during the 2014 year and as the HPRA-New York chapter president since 2013.

“HPRA has made significant strides in elevating its profile and expanding its footprint in recent years,” stated Andy Checo. “I look forward to working with our board of directors and local chapters, as we continue to deliver on that momentum. As the leading organization representing Hispanic PR & Marketing professionals, we must remain strong advocates of the industry and continue to offer our members valuable insights and development opportunities.”

The HPRA 2015 National Board includes: President Andy Checo of MundoFox in New York, President-Elect Antonio Hernandez of Globovoz in Chicago, VP of Programming Yvonne Lorie of Commonground/MGS in Miami, VP of Membership Veronica Potes of NBCUniversal, E! in New York, Treasurer Lourdes Rodriguez of VPE PR in Los Angeles, and Secretary Mayra Ramos Miro of Red Heels International in Miami.

The 2015 Board of Directors includes: Evelyn Galarza of Time Warner Cable in New York, Lucia Mathews of Dialogo PR in San DiegoMaricela Cueva of VPE PR in Los Angeles, Mario Flores of Sportivo in Los Angeles, Melissa Castro of the Telemundo Station Group in Miami, Melissa Smith, PR Consultant in New York, Sarah Lora of Delta Air Lines in Atlanta, Sonia Diaz of Balsera PR in Miami, and Victoria Wales of GSA in Washington, DC.

Stephen Chavez of Chavez, Marketing & Communications in Los Angeles will serve as immediate past President.

HPRA continues to be the leading resource for communication professionals and those seeking expertise in the Hispanic market. Members have access to first-rate programming, such as:

  • Professional development webinars covering key industry topics
  • Discounted membership rates for national industry conferences
  • Exclusive networking opportunities with top journalists and industry thought leaders

The organization also raises scholarships funds for full-time college students pursuing a career in communications. Over a quarter million dollars in scholarships has been awarded to students of Latino descent pursuing careers in communications.


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