Hispanics Prefer At-Home Entertainment
Hispanic consumers prefer at-home activities versus more costly out-of-home options, according to a report from Mintel.
The research shows that cost is the primary driver in how Hispanics decide to enjoy their leisure time.
“Watching a movie on TV or reading a book or magazine is taking a front seat to more financially driven experiences, such as dining out or going to live sporting events,” says Adam Jacobson, multicultural analyst at Chicago-based Mintel. Read More »