Hispanicize 2015, the nation’s largest annual Latino trends, newsmakers and marketing event, and its sister company the Latina Mom Bloggers network today announced the launch of the Tecla Awards for excellence in Latino blogging, micro-blogging and social media marketing.
“These prestigious awards will showcase the increasingly sophisticated and impressive work that Latino bloggers, micro bloggers, journalists, brands and agencies are executing in the digital multicultural space”
“These prestigious awards will showcase the increasingly sophisticated and impressive work that Latino bloggers, micro bloggers, journalists, brands and agencies are executing in the digital multicultural space,” said Manny Ruiz, founder and creative director of the Hispanicize event. (See the official recap for Hispanicize 2014 here: http://youtu.be/AYizCcZ0D0k).
“The Tecla Awards will unite and celebrate the entire industry of Latino social media and digital marketing at a time when a growing number of brands and agencies are heavily seeking to work with bloggers, micro-bloggers and other content creators,” said Piera Jolly, Co-CEO of the Latina Mom Bloggers network that features nearly 1,000 lifestyle, mom, tech, travel, male and other Latino bloggers.
In tandem with the most advanced blogging and social media courses ever offered at the Hispanicize event, the Tecla Awards program will serve as a major catalyst for professionalizing blogging and the industry of Hispanic and multicultural social media.
Nominations and awards process
Conducted in alliance with iBlog Magazine (iBlogMagazine.com), the blogging industry’s premier trade media outlet, the inaugural Tecla Awards will feature 25 award categories, 20 focused on Latino bloggers and micro-blogging and five devoted to multicultural marketing agencies and brands. The word Tecla in Spanish stands for an individual key on a keyboard.
The nominations process for the Tecla Awards officially commences August 1 and ends November 30. Except for two categories specific to Spanish-language content creation, all nominations will be treated equal regardless of language.
The Tecla Awards gala will kick off Hispanicize 2015 Week on March 16, 2015, the first day of the annual Latino trends event that will take place in Miami’s InterContinental Hotel, March 16-20. To underscore the importance of March 16 for bloggers, the Hispanicize event is also hosting its second annual Latino Blogger and Journalist Pre-Treat earlier in the day of March 16.
Awards process and categories
To ensure the integrity of the awards program process, a prestigious panel of 30 judges consisting of 10 top bloggers, 10 top brand marketers and 10 top marketing agencies will select all the winners. Partners of the Hispanicize brand of companies and individuals from other blogger content marketing networks themselves will not be eligible to win any of the awards but the brands and/or agencies who work with them will not be excluded from submitting entries.