Hispanic PR Conference update with organizer Manny Ruiz

With the Hispanic PR & Social Marketing Conference less than a month away in Dallas, May 10-12, it’s a great time to catch up with conference organizer Manny Ruiz to find out what are the latest things happening with the conference.

HISPANIC PR BLOG: There seems to be numerous Hispanic-related conferences every year.  What makes this one unique?

MANNY RUIZ: There are staggering differences between our conference and others.  First, this is the first and only conference that has ever been organized around the twin topics of public relations and social media.  We are a double pioneer in that arena.  Second, this is the only conference officially sanctioned by both the Hispanic Public Relations Association (HPRA) and the Public Relations Society of America (PRSA).  Third, you will never find a quality conference of this scale (24 sessions/60+ speakers) for less ($475 to register).  The fact the conference is being timed during the time of the 2010 Census makes it doubly relevant.  Like I said, we are staggeringly different than any other conference about Hispanic marketing.

HPRB: What has been the biggest surprise in organizing the conference so far?

MR: There have been a couple of major surprises.   Read More »