LOS ANGELES , CA – Below, from newest to older, are Tweet notes that the Hispanic PR Blog took Friday at the independent film marketing panel held at the 11th annual convention of the National Association of Latino Independent Producers (NALIP) in Los Angeles. The panel consisted of moderator and NALIP board member Kirk Whisler, Latin Heat publisher Bel Hernandez and veteran PR pro and president of Reyes Entertainment Gabriel Reyes.
G. Reyes: Documentaries often are great because they can become source material for feature-length films less than 5 seconds ago
HispanicPR
G. Reyes: Documentaries often are great because they can become source material for feature-length films
less than 5 seconds ago via web
HispanicPR
B. Hernandez: PUBLICIZE everything from film festival, get partnerships, sponsorships, etc…
25 minutes ago via web
HispanicPR
K. Whisler: Univision often does disservice to Latino filmmakers by making it seem that the market is only and all about Spanish-language
28 minutes ago via web
HispanicPR
B. Hernandez: Don’t make movies for Latinos; make movies for everybody that just happen 2 have Latinos in them; make them a commercial movie
29 minutes ago via web
HispanicPR
B. Hernandez: It’s a visual society; the more colorful, the more visual what you’re doing to pre-market, the better
30 minutes ago via web
HispanicPR
B. Hernandez: Have breaking news to keep the project “in front” of people, especially with strong visuals
31 minutes ago via web
HispanicPR
G. Reyes: Have active worded taglines for your movies
32 minutes ago via web
HispanicPR
K. Whisler: Take photos of characters in custom BEFORE you even shoot; then circulate those photos to generate buzz
32 minutes ago via web
HispanicPR
G. Reyes: Press notes are press kits written for jounos; includes bios, director’s stment; production notes; entire bgrnd about this project
34 minutes ago via web
HispanicPR
G. Reyes: Actively marketing movie during production helps build B2C AND – perhaps as importantly – B2B studio/distribution interest
36 minutes ago via web
HispanicPR
G. Reyes: Think commercially by even planning to get premieres in various cities sponsored by relevant brands
38 minutes ago via web
HispanicPR
G. Reyes: Always have professional photographer AND videographer on set to document everything & start using that content during shoot
39 minutes ago via web
HispanicPR
G. Reyes: Make the movie people want to see and not the movie you want to tell; think about audience/marketing BEFORE everything else
40 minutes ago via web
HispanicPR
B. Hernandez: Filmmakers should be persistent, become active in markting of film
about 1 hour ago via web
HispanicPR
Whisler: Great news for Latino-focused filmmakers is that Hispanic audience for movies is booming along with the growing population
about 1 hour ago via web
HispanicPR
Whisler: 1 key aspect is to market film or doc early LONG BEFORE it’s done…pre-marketing is super critical
about 1 hour ago via web
HispanicPR
NALIP Indie Marketing Panel on Marketing: moderated by Kirk Whisler, Bel Hernandez of Latin Heat & Gabriel Reyes, Reyes Entertainment
about 1 hour ago via web