SAN DIEGO, CA. – Gregori has selected Diálogo PR as its agency on record to promote their one-of-a-kind 100% premium silk men’s neckties and ladies’ scarves. The fashion accessories company will rely on Diálogo PR’s expertise in Hispanic markets to represent their collection featuring iconic Latino images.
“We are excited to be in partnership with such an innovative company like Diálogo PR” Gregorio Founder, William Lopez said. “Just as we are innovators in the fashion industry; Diálogo PR are leaders in developing ideas and relationship between media companies, corporations and organizations.”
Following the success of its first collection, Gregorio is launching its second line just in time for the Holiday Season. Inspired by iconic images such as Mexico’s Aztec Eagle Warriors, Lotería and the Virgin of Guadalupe, the handmade neckwear bares the exquisite colors and images of the Latino culture. Each accessory includes a label detailing the history of the symbol used in the design in both English and Spanish connecting whoever wears the piece to its meaning in Latino heritage.
“The prideful but understated cultural message will resonate with fashion savvy Hispanic consumers. However, the new collection has such fine detail and craftsmanship, that it is certain to strike a chord with the general market” Diálogo PR Founder, Lucia Matthews said. “William Lopez is onto something big and we are proud to be a part of this project.”
Gregorio’s second collection promises to be every bit the success as the first. Purchase Gregorio ties and scarves online at Gregorio.com and specialty retail stores nationwide.