The California Milk Processor Board (CMPB), the creator of GOT MILK? and TOMA LECHE are hosing a free, family fun-filled event on Saturday, Jun. 9, 2012 in Wilmington to promote positivity and a healthy lifestyle.  Walkathon Positivois a 5K community event designed to raise awareness about the importance of exercise as a family unit and proper nutrition with milk.

“We want to sponsor an event that truly embodies our mission: to walk the walk when it comes to promoting fitness and nutrition,” says Steve James, executive director of the CMPB.  “A healthy family is one that exercises together and takes in nutrient-rich foods like milk for strong bones, teeth, muscles, hair and nails.”

At the end of the walk, attendees will not only be treated to ice cold low fat chocolate milk to help replenish the muscles post-workout.  Aside from receiving their very own Walkathon Positivo t-shirts, families will also have a chance to win prizes, enjoy hosted entertainment by Radio Disney AM 1110 including a meet and greet with Bella Thorne and Zendaya, stars of Disney Channel’s hit series “Shake It Up.”  The program will end with a community dance promoting positivity, which event goers can now start learning at home by logging on to

“We are excited to host Walkathon Positivo in Wilmington,” says Los Angeles City Council Member Joe Buscaino.  “It will be a day to celebrate positivity and our families in our great city.”

To skip the lines expected at the event, pre-register by logging on to or join us on site:

Walkathon Positivo
Saturday, June 9, 2012
Wilmington Waterfront Park
600 West C Street, Wilmington, CA 90744
Pre-Registration: 8:00 a.m. – 9:30 a.m.
Program Begins: 9:30 a.m. – 10:30 a.m.
Festival: 10:30 a.m. – 1:30 p.m.
One thought on “GOT MILK? & TOMA LECHE “Shake It Up” With Walkathon Positivo”
  1. Toma leche is so funny. In Spain it literally means “wow, did that guy hit you strongly!” Like, when two guys fight and one connects really well with the other, one would say “toma leche, chaval”; in other countries, the meaning is much more sexual. In no country does it mean drink milk

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