Entravision’s Erazno y La Chokolata to Debut On WWRL NY
Entravision Communications Corporation’s El Show de Erazno y La Chokolata, will debut today in New York on WWRL “La Invasora”. This major market addition for the Erazno y Chokolata show will make it one of two prime time Spanish-language radio shows with coverage in both New York and Los Angeles.
El Show de Erazno y La Chokolata is a top performing radio program with more than 62 affiliates delivering 60% coverage of the U.S. Hispanic population. The cast, led by the multi-talented Oswaldo Diaz, uses comedy to unite their listeners through skits and impersonations. El Show de Erazno y La Chokolata is syndicated and represented on a network basis on radio stations across the U.S. exclusively by Entravision Solutions.
“We are excited to bring Entravision’s number one afternoon program to New York and are confident that this show will resonate with the New York Latino market. Erazno y la Chokolata will give our “La Invasora” listeners a fun and unique way to end their workday,” remarked Chesley Maddox-Dorsey, Chief Executive Officer of Access. 1 Communications Corp, owners of WWRL”La Invasora “1600.
“The addition of the New York market represents a milestone for El Show de Erazno y La Chokolata and the value of Entravision’s network programs,” added Jeffery Liberman, Chief Operating Officer of Entravision. “Oswaldo Diaz and his team have attracted a strong following in all of the markets where the show airs. They are ready to bring their rare brand of entertainment to New York, which well-positions the program as beneficial to advertisers.”
WWRL “La Invasora” is the only radio station serving the rapidly growing Mexican population in the New York Metropolitan area. Overall, the New York Latino population is approximately 2.4 million persons strong (28.6% of the overall population). WWRL is represented on a network, national and local spot basis exclusively by Entravision Solutions.