ROSWELL, Ga. — DrTango Inc announces its company name change to HolaDoctor. The change coincides with the launch of HolaDoctor’s consumer health and wellness portal, a website that provides information, tools, services, and programs to Spanish-speaking Hispanics in the United States, Latin America and Spain. The site focuses on major healthcare issues affecting Hispanics and is tailored to better serve the different countries and ethnic groups.
“We are very excited to change our company name to one that is more representative of what we do,” said Roberto Estrada, HolaDoctor’s Chief Executive Officer. In addition, HolaDoctor counts on relevant material from other industry leaders and healthcare content partners such as Healthwise and Consumer Reports®. All partners’ content and tools have been translated into Spanish and many have been culturally adapted by DrTango’s team of translators and linguists.
In addition, in order to reach the largest number of Hispanics online and on mobile platforms, HolaDoctor partnered with Univision Interactive Media, Inc. to feature content from HolaDoctor’s health and wellness portal on Univision Salud (www.UnivisionSalud.com).