— The Society for Human Resource Management to Conduct Survey
— Funding for the Combined Survey Provided by a Grant from the Walter Kaitz Foundation
— Results of the Survey to be Released at Town Hall Meeting During Cable Diversity Week
— NAMIC Survey Re-branded

National Association for Multi-ethnicity in Communications (NAMIC) and Women in Cable Telecommunications (WICT) have announced plans to partner on a joint survey for the next editions of the WICT PAR Initiative and the newly re-branded NAMIC AIM (Advancement Investment Measurement).

This first-ever fully merged questionnaire – with 70% fewer questions than in previous survey vehicles – is a direct response to the industry’s call for a streamlined process.

NAMIC and WICT have engaged the Society for Human Resource Management (SHRM) to conduct the joint survey, which will benchmark data vital to the advancement of gender and ethnic diversity in the cable industry. The survey activation period will begin on March 31, 2011, with data collection being facilitated for approximately six weeks, until May 9, 2011. SHRM will distribute the combined survey and will independently manage the development of customized data reports for each association.

Funded by a grant provided by the Walter Kaitz Foundation, the joint survey results will focus on the current state of ethnic and gender diversity within the cable telecommunications industry. Findings from this research initiative will be presented by WICT and NAMIC during a Town Hall Meeting scheduled for October 4, 2011 in New York City as part of Cable Diversity Week.

Launched in 1999, the NAMIC employment survey, formerly entitled, “A Look Toward Advancement: Multi-ethnic Employment in the Communications Industry,” provided a baseline of statistics and perceptions about the state of multi-ethnic diversity in the cable telecommunications industry. This newest iteration of the NAMIC employment survey, now called the NAMIC AIM (Advancement Investment Measurement), will provide rich data that companies can use to support goals for sustainable growth of multi-ethnic diversity, and will further strengthen NAMIC’s role as a key industry resource for the cultivation of a diverse talent pipeline. Key outgrowths of the NAMIC employment survey include the launch of NAMIC’s prestigious Executive Leadership Development Program (ELDP), presented in partnership with UCLA’s Anderson School of Management, and the NAMIC Leadership Seminar for middle managers.

Since 2003, the WICT PAR Initiative has measured the status of women employees in the cable industry based on three criteria: Pay Equity, Advancement Opportunities and Resources for Work/Life Support. A comprehensive advocacy program helping companies to set goals, institutionalize practices, measure progress and achieve results, the PAR Initiative showcases best practices regarding company policy and procedures, which are changing the landscape of the industry. Each year, the PAR Initiative grows more valuable as a resource for measuring and supporting the advancement of women in the cable and telecommunications industry and has been supported both by WICT’s 20 chapters nationwide and industry.

For more information on WICT and the PAR Initiative visit http://wict.org. Additional information on NAMIC and the Advancement Investment Measurement (AIM) can be found at http://namic.com.

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