Discovery en Español’s docu-reality show Texas Trocas follows the Méndez, a Mexican-American family who began their trucking business 40 years ago with one big rig and a dream, growing to become one of the best in the country. The 8-part series will air during Lunes de Motores, the network’s popular Monday night programming block dedicated to automotive content starting August 3rd at 10PM E/ 7PM P.
The network states the show has been getting solid ratings and has been a hit for Discovery en Español. In 2014 it positioned it as #1 on Spanish language pay TV on Monday nights at 10 PM E/P among adults 18-49. The show was also the top rated premiering series for the channel in 2014, with its first season achieving a viewership + 138% above the prior 6 weeks (A18-49) in its timeslot.
The show is a production of Discovery Studios, LLC with Eddie Barbini (Dirty Jobs, Swamp Loggers and Manhunt) as the executive producer, under the supervision of Discovery Networks Latin America/U.S. Hispanic’s Michela Giorelli, Vice President of Production and Development and Irune Ariztoy, Senior Producer.