Colgate-Palmolive has partnered with TV personality Karla Martínez, current co-host of Univision’s “Despierta America,” to help raise awareness around the importance of oral health among Hispanic families in the United States.

As the new spokesperson for Colgate Total toothpaste, Martínez is all smiles as she embraces her new role and looks forward to raising awareness about healthy oral care habits among the Hispanic community.

Colgate Total reduces 90% of germs for 12 hours* and contains an antibacterial ingredient that protects against the growth of bacteria which can cause cavities, gingivitis and bad breath.

To learn more about Colgate Total and Karla Martínez, please visit

* LEGAL DISCLAIMER: 12 hours after brushing vs. ordinary, non-antibacterial toothpaste.

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