Chrysler Group LLC in unique partnership with the National Association of Black Journalists (NABJ) and the National Association of Hispanic Journalists (NAHJ) are working together to bring greater focus and awareness to the need for better health and wellness education in underserved multicultural communities.

The initiative officially began on May 25, comprised of two phases. The first phase is a 30-day Wellness Challenge where the members of the NABJ Detroit and Chicago chapters, and the members of the NAHJ Los Angeles and New York chapters, compete against one another, sporting pedometers that automatically track each participant’s steps. The reward for most steps between each group includes scholarship dollars the organizations can use to support aspiring journalists.

“Chrysler Group is pleased to extend our commitment to nurturing a culture of health within our Company to touch and positively affect lives in the wider community through this program with the NABJ and NAHJ,” said Kathleen Neal, Director – Integrated Health & Disability, Chrysler Group LLC. “Health and wellness must be a front and center issue for everyone concerned about healthy, sustainable communities.”

In the second phase, Chrysler Group will host a health pavilion at the NABJ and NAHJ national conventions. The pavilions will touch many key areas of wellness, including health screenings, strategies for reducing stress, exercise and nutrition, all areas identified as concerns in the Black and Hispanic communities.

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