NBCUniversal Telemundo Enterprises, the preferred and leading media company serving Hispanics, today Monday it has named Christina Kolbjornsen as Senior Vice President of Corporate and External Affairs, effective immediately. She will be based in Miami and report to Mónica Gil, Chief Marketing Officer and Executive Vice President, NBCUniversal Telemundo Enterprises.
In her role, Kolbjornsen will oversee public affairs, corporate social responsibility, community engagement and partnerships in support of NBCUniversal Telemundo Enterprises’ business goals. She will lead the Corporate Affairs division and act as a liaison to the company’s government affairs division. She will help create, implement and market Telemundo’s award-winning corporate social responsibility platform “El Poder En Ti” (The Power in You) initiatives across Telemundo and oversee the development and management of external community sponsorships.
“We are thrilled to welcome Christina to the NBCUniversal Telemundo Enterprises,” said Gil. “She brings a wealth of experience in corporate affairs and reputation management, as well as deep community connections across the country that will allow us to build on our award-winning programs and enhance our support to our stakeholders to better serve the US Hispanic community.”
Most recently, Kolbjornsen was at Wells Fargo for nine years. First as Vice President, Corporate Communications Manager, Florida Region Communications and later as Senior Vice President, Head of Segments and Marketing Communications. In this role, she led internal and external communications for marketing and key consumer segments which include Hispanic, LGBT, Military/Veterans, Native American, African American, Asian, and People with Disabilities, including engagement with key stakeholder groups and national diverse organizations. Previously, Kolbjornsen was Vice President of Corporate Communications at Miami-based agency República and Vice President of Client Services at Wragg & Casas Public Relations. Previously, she was Vice President of Communications at Citigate Dewe Rogerson. Kolbjornsen earned her BA in Economics at The State University of New York at Stony Brook, and holds a Master’s in Public Management from the School of
Public Affairs at the University of Maryland.
About NBCUniversal Telemundo Enterprises:
NBCUniversal Telemundo Enterprises is a world-class media company leading the industry in the production and distribution of high-quality Spanish-language content to U.S. Hispanics and audiences around the world. This fast-growing multiplatform portfolio is comprised of the Telemundo Network and Station Group, Telemundo Deportes, Telemundo Noticias, Telemundo Global Studios, Universo and a Digital Enterprises & Emerging Business unit. Telemundo Network features original Spanish-language entertainment, news and sports content reaching 94% of U.S. Hispanic TV households in 210 markets through 30 local stations, 51 affiliates and its national feed. Telemundo also owns WKAQ, a television station that serves viewers in Puerto Rico. Telemundo Deportes is the designated Spanish-language home of two of the world’s most popular sporting events: FIFA World Cup™ through 2026 and the Summer Olympic Games through 2032. Telemundo Global Studios is the company’s domestic and international scripted production unit including Telemundo Studios, Telemundo International Studios, Telemundo International, as well as all of the company’s co-production partnerships. As the #1 media company reaching Hispanics and millennials online, the Digital Enterprises & Emerging Business unit distributes original content across multiple platforms, maximizing its exclusive partnerships with properties such as BuzzFeed, Vox, and Snapchat. Through Telemundo Internacional, the largest U.S.-based distributor of Spanish-language content in the world; and Universo, the fastest growing Hispanic entertainment cable network, the company reflects the diverse lifestyle, cultural experience and language of its expanding audience. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.
NBCUniversal Telemundo Enterprises