BREAKING: Boden PR tapped to lead all Hispanic PR and social media for AT&T’s new Aio Wireless™ Service launched today

Miami-based Boden PR will lead all Hispanic public relations and social media for AT&T’s new Aio Wireless service launched today in three markets.  Boden PR broke the news about its involvement with Aio Wireless over social media channels and told the Hispanic PR Blog it had no further comment at this time.

AT&T announced the launch of the new value-priced service that features no annual contract. According to a company statement, Aio provides new choices, seamless customer experience, and simplified service and offerings to value-conscious customers interested in an unlimited talk/text/data plan with no annual contract.

Aio expects the service to roll out in multiple markets across the U.S. over the next year, with an initial launch today in select stores in Houston, Orlando and Tampa, and with additional stores in these three markets opening in the coming weeks. Store locations and Aio information will be available atwww.aiowireless.com. Aio (pronounced “A-O”) is a brand name that encapsulates Aio’s brand promise: simply, delightfully, more.

AT&T says Aio makes prepaid wireless easy for customers with a friendly in-store and on-line experience, three simple rate plans to choose from, and an attractive portfolio of devices that include smartphones, tablets, and feature phones from a variety of manufacturers, including Samsung, Nokia, ZTE and others. Aio’s unlimited talk, text, and data rate plans range from $35 to $70 per month, with pricing varying by market, and will offer 4G download speeds of up to 4Mbs per second. Customers will also have the opportunity to bring a compatible, unlocked device for activation on the Aio network.

“We talked with no-annual-contract customers and created our service around what they want. They want simple, easy plan choices with unlimited offers; first-class service at affordable prices; great devices; nationwide voice and data coverage; and no annual contracts. Today’s wireless customers don’t want to compromise,” said Jennifer Van Buskirk, president of Aio Wireless. “We are set up to win over value-conscious customers who are increasingly moving towards smartphones and mobile broadband.”

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