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Telemundo this week announced a campaign in partnership with Boehringer Ingelheim Pharmaceuticals Inc. to drive awareness for Type 2 Diabetes through storyline integrations in the original production, “Bajo el Mismo Cielo,” that will begin
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International business executive Sol Trujillo has joined with veteran Latino content and event producers and founders of LatinPointe, David and Sarah Chavez, to form INGEÑUITY. INGEÑUITY is a content and experiential event firm that
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This year, the Multicultural Retail 360 Summit took a new turn as specialists in African-American and Asian marketing joined the conference’s cadre of Hispanic experts. Presenting companies included such market leaders as Nielsen, Walmart,
The Hispanic market, namely the young Hispanic market, has recently taken the cord-cutting theory by storm. Spanish is the second most popular language spoken in the United States and this fact is becoming widely
A new survey by Transitions Optical reveals that the cultural diversity of the Millennial generation is likely influencing this group’s eyeglass preferences and expectations of eyecare professionals. The survey of Millennial eyeglass wearers (ages
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