ATLANTA, GA – IMAGES USA has announced it is ready to share its wealth of knowledge with those interested in learning more about multicultural marketing. At their new blog spot, www.MulticulturalMarketing.com , visitors can read insights and opinions of top executives in the industry as well as provide their own feedback.
Atlanta-based marketing firm IMAGES USA has capabilities ranging from market research to media planning to public relations, strategic planning and advertising. In its 20 year history, the award winning agency has been agency of record for numerous Fortune 1000 companies.
“We want to connect our colleagues and clients with timely and relevant information to help them understand the multicultural marketplace,” said Bob McNeil, IMAGES President and CEO. “We have a lot to offer the blogosphere.”
The blog will offer a wide array of intellect regarding the future of marketing communications with emphasis on the impact that it has on Latino, Asian and African American audiences. Utilizing examples from experiences with clients and critiques of campaigns, the blog will showcase the latest and greatest in advertising and marketing creative, strategy and research targeted to multicultural consumers.
The blog spot launches with articles including: “African Americans, Hispanics Surpassing Whites in Mobile Web Growth,” “What to Think of Black in America 2, ” and “Choosing a Brand Ambassador,” among others.