Aflac announced yesterday that the company has been named to LATINA Style Magazine’s 2014 list of 50 Best Companies for Latinas to Work. It is the 15th time and 8th consecutive year that Aflac has been named to this list. According to a letter addressed to Aflac from LATINA Style President and CEO Robert E. Bard, more than 800 corporations were considered in compiling the list.
“Aflac is pleased to receive LATINA Style’s recognition for the 15th time, as it validates our long term commitment to diversity,” Aflac Chairman and CEO Dan Amos said. “Successful companies like Aflac understand that in a market as diverse as the United States, employing a workforce that represents a variety of perspectives is essential for maximizing our business. It is also the right thing to do.”
Much of Aflac’s submission for review by LATINA Style’s judges focused on the company’s LaRED program, which is a proactive and innovative networking organization created by Aflac for members of its sales force who are dedicated to working with the ever-growing Hispanic market. Through the network, members are provided opportunities to reach Hispanic business owners and recruits through sponsorship of Hispanic events and conferences in their local market. In addition, Aflac conducted a digital campaign to recruit in heavily concentrated Hispanic markets to help further diversify its sales team.
The Latina Style 50 Companies will be honored during LATINA Style’s Award Ceremony and Diversity Leaders Conference inWashington D.C. on February 5, 2015. Aflac, along with other designees, is featured in the August 2014 edition of LATINA Style.