12 Hispanic Marketing & PR Insights from Ruder Finn’s Kathy Bloomgarden and Comunicad’s Gloria Rodriguez
What strategic Hispanic marketing and PR insights can we glean from two female PR pioneers whose agencies recently merged? During Hispanic Heritage Month, I had the pleasure of hosting a…
70% of Latina Influencers Cite Instagram as their Primary Source of Income
A whopping 70% of U.S. Latina influencers reported Instagram as their primary social media platform and source of influencer income, according to a new study. While Latina influencers expect Tik…
Magic Man: Interview with Hispanic PR Veteran Marco Antonio González on Launching MaGo! PR
"We must recognize our bilingualism and biculturalism as a superpower, not as a hindrance, which is what we were taught to believe by mainstream media and society."
Hispanic Heritage Month…or History Month?
In celebration of Hispanic Heritage Month, it’s worth noting that some of our country’s official commemorative months are titled “History” (i.e. Black History Month) and others “Heritage.” San Antonio-based Hispanic…
Latinos are a Driving Force of Population and Economic Growth in the U.S.
There are big reasons to celebrate Hispanic Heritage, an increasingly indispensable powerhouse to the stability of the entire country. In less than 10 years, the U.S. Latino labor force has…